Here’s a blog written by a fellow comic. She was too embarrassed to leave her name so we’ll just call her, “that Bitch.”  Anyway, I’ve blogged about this before and the concept is still true…you still need a website to showcase who you are and what you do!

And also, I get booked through my website and being a designer, I’ve gained new clients and created multiple graphic and web projects because of the visual appearance of my site.

~Jerrold Benford

If your full or part time job is to make people laugh, then chances are either you or your agent, if you have one, spends a great deal of time trying to get you gigs.
As much as I am sure you loved the days of having to go to open mic nights and perfecting your skills and routine in front of drunk patrons who just love to heckle, you’ve moved beyond that now and you want high-end gigs booked. Don’t make the mistake of thinking that just because you may have gotten a spot on a TV show and now people will know who you are that you do not need to keep promoting yourself – just like anyone in the public eye, you need to be seen and seen by as many people as possible.

Joan Rivers is about as famous as they get in comedy circles. Joan Rivers is also probably as old as your grandmother – yet not only does she have a website, she has a Facebook and a Twitter account. The website tells fans where her next gigs are; where they can see her on TV and it promotes her image.

Kathy Griffin has a website, Facebook account and Twitters her Twats like it’s going out of fashion. You can not only watch YouTube videos on her website but there is a form where you can book her to appear at your function. Who would have thought that someone so famous still needs a website to get bookings?! Of course she does, as do you. Naturally you can choose to say yes or no to these bookings, but there are times when you’ll go to the opening of an envelope if they’ll pay you.
These people are already famous, already household names in numerous countries yet they understand the power of social media and of getting in front of as many current and potential fans as possible.

If you currently do not have a website, then you are missing out on bookings; exposure; ticket sales to current bookings and more fans. The more fans you have, the more tickets you will sell, the more people will become fans and the more gigs you will get – it’s logical. The number one reason you need a website is financial – if your fans can go directly to your website and book their tickets there, you’ve just cut out the middle-man and 100% of the ticket sales go directly into YOUR bank – no sharing the profit from the ticket sales!
Once you have a website, you own the content – you can see the statistics on how they found you; what they watched and if they watched all of it or stopped watching (great way to test new material! If they watch the whole video, you’ve got a great joke – if they stop watching, you may need to tweak it). You can also see where fans live (what area is your traffic coming from) which is great for knowing where to have your next live performance. If your website allows fans to enter their email address for any updates on you, you now have a database of people you know are most likely to come to your shows and you can email them when you’ve booked a venue in their area.

Time is money and your time is valuable – so make the most of it and create a website that will do the hard work for you!

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